SYNKA - App
Course Work
UX/UI
App Design
Prototyping
Branding
Logo Design
2023
The course project SYNKA, which set out to rethink the very definition of smart living was not only challenging in making decisions based on different lifestyles, incomes, and smart device ranges, but it was enlightening in understanding the possibilities of designing the app. Artfully named after the word "synchronizer," SYNKA seeks to bring smart devices together with a design that puts the user at the center of control. The process of its design was distinguished by the comprehensive creation of the brand identity, with logo designs that embody security, connection, and synchronization, all of which are anchored by the letter "S" to represent the core values of SYNKA. The final logo, a smart "S" surrounded by arrows, represents seamless integration and protection, while the color scheme's use of blue tones mirrors the app's technological competence and dependability. SYNKA's user interface and experience design promises a future where technology intuitively aligns with and anticipates the user's needs. From its easily accessible options, clean typographic treatment, easy-to-navigate pages, and skeuomorphic device designs, to even the colors that express strength, security, and technology; the UI design of SYNKA was a learning experience in understanding consumer needs and creating interactions that will please them all simultaneously.
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